Performance Analyst, Social Commerce & Affiliate

Job Title: Performance Analyst, Social Commerce & Affiliate

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Department: Sales

Reports To: Head of TikTok

Location: Onsite, Santo Domingo, DR (D.N)

Job Type: Monday – Friday, 9 AM–6 PM AST

Role Purpose

- The Performance Analyst owns the numbers behind the social commerce and affiliate engine. The role has two distinct scopes. On TikTok, it owns full channel reporting—revenue, GMV, TROAS, creator and content performance—and builds the in‑depth dashboards that give the Head of TikTok and each TTS team member visibility into their own performance. Across /ca and DTC, the scope is narrower and affiliate‑specific: tracking affiliate‑driven revenue, activation, and program performance on those channels.

- This role exists because the prior model lacked dedicated analytical rigor inside the channel. It turns raw platform data into the dashboards, pacing reports, and winner‑identification signals the team needs to hit the number. It is hands‑on with the data—pulling, modeling, and reporting independently, not waiting on other teams.

Who You Are

- Analytical operator— you build dashboards and pull data yourself across TikTok Seller Center, Ads Manager, affiliate centers, and attribution tools, and you turn raw exports into clear reporting without hand‑holding.

- Fluent in commerce metrics— revenue, GMV, TROAS, CAC, ROAS, activation and graduation rates, GMV per creator, content velocity, LTV.

- TikTok‑literate— you understand the platform's reporting surfaces and creator economics well enough to build meaningful per‑creator and per‑team‑member views.

- Affiliate‑aware— you understand affiliate attribution and program reporting across /ca (Levanta, Archer, Wayward, Creator Connections, Amobeez/Sairux, Exon, Logie, Wickfire) and DTC (Impact, Shopify Collabs).

- Detail‑driven and proactive— you surface emerging winners and pacing risks before anyone asks.

- Comfortable serving two managers— you can prioritize cleanly across a dotted‑line structure.

What You’ll Do

TikTok Channel Reporting (Full Scope)

- Own full TikTok channel performance reporting—revenue, GMV, TROAS, content velocity, engagement, creator metrics—on a weekly and monthly cadence.

- Build and maintain in‑depth dashboards giving the Head of TikTok and each TTS team member visibility into the performance of their own area.

- Run pacing analysis against monthly and annual targets, flagging gaps and trajectory versus the $17.2M plan.

- Identify emerging power‑law winners in the creator funnel using performance data, feeding the Stage 1 to Stage 2 graduation decision.

Affiliate Reporting ( /ca & DTC)

- Track affiliate‑driven revenue, activation rates, and program performance on /ca and DTC.

- Maintain affiliate KPI reporting integrated with the Senior Affiliate Marketing Manager's cross‑channel program reporting.

- Support platform‑consolidation analysis with performance data across the affiliate stack.

Cross‑Cutting

- Standardize reporting definitions and metric logic so TikTok and affiliate numbers reconcile across the org.

- Support monthly performance reporting and joint budget submission with the underlying data and forecasts.

Success Metrics

- TikTok channel reporting delivered accurately and on cadence, with zero reconciliation gaps.

- Per‑team‑member dashboards live and actively used by the TTS team.

- Pacing and gap analysis delivered ahead of monthly reviews, not after.

- Affiliate reporting for /ca and DTC integrated into the cross‑channel program view. xqbhyrx

- Emerging‑winner signals surfaced early enough to drive graduation decisions.

Cross‑Functional Relationships

- Head of TikTok (dotted‑line manager) — TTS reporting and dashboards

- Senior Affiliate Marketing Manager (dotted‑line manager) — affiliate reporting across /ca and DTC

- TTS team (Libby, Larissa, recruiter) — per‑area performance views

- Amazon and DTC affiliate leads — affiliate attribution and program data

- Finance — revenue reconciliation and forecasting support

Tools & Systems

- TikTok Shop Seller Center, Ads Manager, Business Center, Affiliate Center

- Kalodata, Fastmoss, Selario (TikTok analytics)

- Euka (affiliate automation)

- Amazon Vendor Central/Amazon Seller Central

- Levanta, Archer, Wayward, Creator Connections, Exon, Logie, Wickfire, Amobeez/SairuxImpact, Shopify Collabs (affiliate platforms)

- Triple Whale (attribution)

- Looker, Google Sheets (dashboards and reporting)

- Google Workspace, Slack, Teams,

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